广州市博物馆统一标识出炉，全国首例！

发布时间：2019-04-20 11:08:24编辑：阅读（）

小伙伴们，

可还记得早前

广州市文化广电旅游局对外开展了

广州市博物馆统一标识的征集活动？

根据《广州市博物馆规定》有关规定，去年8月份起，广州市文化广电旅游局组织开展了博物馆标识的征集和评选工作，并要求各区文广旅游体育局和全市各博物馆依据使用手册统一制作、规范使用该博物馆标识。 

According to Guangzhou museum regulations, museums should be managed with an identifier that is included in the urban sign system, such as road signs, guideposts, and maps.

Last August, the Administration of Culture, Radio, Film, Television and Tourism of Guangzhou Municipality solicited from the public a uniform identifier for the city's museums. Recently, the uniform identifier finally was made public.

Let's check it out!

经过精挑细选，

这个统一标识终于揭开它的面纱啦！

看下图！



 

 别看这个标识，

貌似只由几根线条组成，

这里面可包含着许多的元素！

 



标识设计理念

该标识以“广州”为设计基础，提取了岭南传统建筑“龙船脊”、广州西汉南越王墓出土文物“船纹铜提筒”的船纹和博物馆专业展柜元素。

简练的线条象征敞开的大门，传达了博物馆海纳百川的开放心态和人文情怀。

The logo is based on simple geometric designs, which signify the Chinese characters 广州 (Guangzhou). While the concise lines symbolize an open door, conveying the open mind and humanistic feelings of museums.

Local characteristics are also displayed in the logo, including traditional architecture of Lingnan region and patterns on the Bronze Bucket with Boating Paintings unearthed from the mausoleum of the Nanyue King in Western Han dynasty.

Followings are application examples.

怎样，

厉害不？

来看下这个统一标识的一些应用例子~



















https://mp.weixin.qq.com/s/SdjPS_KZWRAx4ltzzzc7MA